In a recent announcement, Strike CEO Jack Mallers reassured investors that his new role as CEO of Bitcoin treasury firm Twenty One Capital will not detract from his commitment to leading Strike. Mallers disclosed that Strike, a Bitcoin payments platform, processed an impressive volume of over $6 billion in 2024.
Mallers emphasized his unwavering dedication to advancing Bitcoin's global accessibility and its positive impact on humanity. He stated, "If Bitcoin wins, humanity wins. Every business decision I make starts with one question: Is this good for Bitcoin?" Mallers highlighted that Twenty One Capital is aligned with his belief that promoting Bitcoin ownership and developing Bitcoin-centric financial tools are beneficial for both Bitcoin and the world.
While Strike and Twenty One Capital have distinct objectives, Mallers underscored that both entities share a common ethos: the success of Bitcoin translates to their success. Twenty One Capital recently made headlines with its launch, backed by prominent investors such as Tether, SoftBank, and Cantor Fitzgerald. The firm aims to challenge existing strategies and position itself as a premier option for investors seeking efficient Bitcoin exposure, with plans to debut with 42,000 Bitcoin.
Notably, Mallers publicly disclosed key metrics for Strike for the first time, including the significant $6 billion volume processed in 2024, a remarkable 600% year-on-year growth, an 85% gross profit margin, and zero customer acquisition costs. Despite maintaining a team of 75 employees, the company anticipates generating substantial net profits in the eight to nine-figure range in 2025.
The announcement sparked speculation within the crypto community regarding the operational logistics of Mallers concurrently leading both Strike and Twenty One Capital. Questions arose on social media about the potential appointment of a new CEO for Strike or the likelihood of a merger between the two entities. Notably, Swan Bitcoin CEO Cory Klippsten and others have speculated about a possible acquisition of Strike by Twenty One Capital in the future, although Mallers has not indicated any plans for such a move.
Overall, Mallers' dual roles in leading Strike and Twenty One Capital underscore his strong belief in the transformative potential of Bitcoin and his commitment to furthering its adoption and development. As both companies continue to make waves in the crypto industry, all eyes are on Mallers as he navigates these leadership roles and drives forward his vision for the future of Bitcoin.
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